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You may not be into stereo gear. But if you enjoy listening to music, sometimes you must wonder whether your speakers sound good enough. Startling as it may seem, you ought to be just as concerned about your audio cables. I’ve heard $2000 speakers with off-therack wires that sounded worse than little $100 Radio Shacks with good cables. Twenty years of striving to make perfect-sounding recordings has taught me that WIRE IS A COMPONENT JUST AS CRUCIAL AS SPEAKERS OR AMPS.

My first eye-opener came in the early ’80s. I was still an amateur, recording in small D.C. jazz clubs. Keen to capture better sound, one night I tried swapping my generic mike cables for slender, Teflon-coated wires. I was a believer on the spot. Soon I hooked up with Ron Bauman of inSound and we’ve put in fifteen years of meticulous, documented experiments. We’ve tested literally thousands of variations on wire alloy, shape, and insulation. The resulting audio cable designs are an essential part of the remarkably lifelike sound of Mapleshade CDs.

The impact of our audio cables on home stereos is equally jaw-dropping. Our research has led to cable designs that are quite unconventional. Some look downright weird. But I guarantee they sound better than anything you can buy off-the-rack to hook up your CD player or your receiver or your speakers.

Even if you’re an experienced audiophile with $2000 wires, our Clearview cables will most likely be a soul-satisfying upgrade. And you can sell your old wires on eBay and put cash in your pocket. Lots of our audiophile customers do.

Skeptical? That’s precisely why I offer a 30-day unconditional guarantee. If you don’t like ’em, you get your money back. I’m that confident.